Gods Reign, one of the leading eSports companies in India, has entered into an exclusive collaboration with a leading event management company, DNA Entertainment Networks Pvt LTD.
Under this agreement, the companies will explore revenue generation, sponsor onboarding and business development opportunities to support Gods Reign’s commercial growth of esports and gaming projects. The collaboration with DNA Entertainment Networks will allow Gods Reign to build on its existing eSports capabilities by leveraging DNA’s expertise and experience in events management.
The collaboration comes at a time when the eSports ecosystem is emerging as a profitable business opportunity, with over 450 million players expected by 2023 and a market valuation of $7 billion by 2026. The pandemic may have closed led to a significant increase in adoption of mobile, PC and console gaming. As a result, the number of new icons, experienced players and esports competitions has increased. Gods Reign has worked hard to channel this talent pool to provide the best content possible.
KR Rohith, CEO, Reign of the Gods, said “We are certain that India’s eSports sector is in a period of exponential growth. The country ranks second only to China in terms of active gamers, with over 400 gaming organizations serving the diverse needs of the gaming community. We strive to redefine the approach and develop an end-to-end gaming ecosystem to meet this demand. By joining forces with DNA Entertainment Network, we will be able to maximize our core business by strengthening the competitive strength of our teams and developing engaging, educational and fun content.
“Our primary focus is providing the ultimate entertainment and fan experience. Our vision is to be a leading global entertainment brand and DNA Entertainment Networks is the perfect partner to help us get there.”
DNA Entertainment Networks has extensive experience as a full service provider with expertise in event planning, promotion, accommodation and collaboration. It is the official event management agency and exclusive commercial partner of Royal Challengers Bangalore (RCB) and has worked extensively with many top names and teams.
Since its inception in 1987, the institution has managed live entertainment, sports and corporate experiences across Southeast Asia.
Rohahn Vardhan, Director, DNA Entertainment Networks, said “We are confident that esports in India deserves its place in the global arena. Innovations in video games around the world have opened up exciting opportunities for young entrepreneurs. The scale at which it is growing makes us, DNA Entertainment Networks, very excited to finally throw our hats in by partnering with one of India’s most competitive eSports organizations – God’s Reign. With our pioneering presence in sportainment, we aim to advance the esports industry by leading Gods Reign to the forefront of this exciting new space.”